Empire East Land Holdings lands two wins at Real Estate Asia Awards 2024

The company believes innovation and data-driven strategies are paramount to a sustainable future.

Premier residential developer Empire East Land Holdings, Inc. brought home two accolades at the coveted Real Estate Asia Awards 2024 for its enhancement of the real estate experience for its customers through a holistic and sustainable approach to digitalisation.

With this goal, the company has implemented tech-driven strategies. This includes the industry-first centralized online hub AskAboutYourHome.com that streamlines client communication, the Empire East Highland City Walkthrough App which is utilised by salespeople for virtual project presentations, the Contract Event Tracker which monitors payment milestones and alerts clients' contract status, the Sales Online dynamic database that offers updates on sales inventory and selling tools, and the Contractor Accreditation Portal to optimise processes with service partners and providers.

Across all departments, Empire East has adapted digitalisation and automation, speeding up stakeholder service through online transactions, including an e-receipt system, online issuance of digital turnover kits, and web-based turnover scheduling. Residents of its various communities are also now enjoying an integrated cashless payment system and automated online debit options.

The company has also recently invested in a powerful storage server for seamless access to critical data, enhancing operational efficiency and solution-oriented decision-making. 

These technological capabilities have led to unprecedented achievements, including a 143% increase in sales target, the successful delivery of 5,188 units, and a notable 41% surge in reservation sales compared to the previous year.

In recognising sustainable development as a continuous process, the company has also minimised excessive mobility and promoted eco-conscious initiatives. Amongst these initiatives include Highland Forest, the first natural forest at its landmark development; Scouts Zone, a comprehensive knowledge-sharing initiative, and; The Hub at Empire East Highland City, a pioneering leisure destination celebrating local food, music, and culture.

“Empire East's holistic approach to digitalisation, strategic foresight, and dedication to creating quality living experiences ignite multi-scalar change, bringing Filipinos closer to realising their authentic aspirations,” said Empire East President and CEO, Atty. Anthony Charlemagne C. Yu.

The company won the Marketing & Brand Initiative of the Year - Philippines and the ESG Initiative of the Year - Philippines categories.

The Real Estate Asia Awards is a prestigious programme designed to honour outstanding real estate projects, developments, and companies throughout Asia that consistently redefine the standards of excellence in the industry and push the boundaries of innovation to make long-lasting impact to the community.

The Real Estate Asia Awards is presented by Real Estate Asia Magazine. To view the full list of winners, click here. If you want to join the 2025 awards programme and be acclaimed for your company's exceptional projects or initiatives in the Real Estate industry, please contact Julie Anne Nuñez at [email protected].